The loss of confidence in an establishments we trust(ed) or assumed were responsible in the delivery of the service/product we know and want, is all too often reported negatively. Brand reputation takes years to grow and protect and only minutes to lose. The concept of all good practices is to protect the brand/image of our business. Reputation Management is the board's number one overarching agenda, through good governance, risk management and compliance (GRC) in the delivery of what we do, protects our reputation. Compliance, aligned to International Standards, frames, manages and establishes control over the risks we assess/report, strengthening informed decision making and governance within the Board.